024 | Stories That Sell: The Role of Stories in Selling and Attracting Your Dream Client with Ardelia Lee

024 | Stories That Sell: The Role of Stories in Selling and Attracting Your Dream Client with Ardelia Lee

We have all experienced those TV and YouTube ads that have stopped us in our tracks and suddenly we are absorbed in a created world that makes us feel something. We don’t hit mute, we don’t change the channel and we don’t ‘skip to video’ because we are involved in something. Something that we need to see through to the end. Something that we feel connected too. This is the power of stories in selling and attracting your dream client.

018 | 6 Lies Stopping You From Nurturing Leads On Your List

018 | 6 Lies Stopping You From Nurturing Leads On Your List

When it comes to list building and more specifically, nurturing new leads on your list, we tell ourselves a bunch of lies that paralyse us from generating those leads and moving forward to build high value relationships with our subscribers. Ultimately, these lies lead to massive mistakes and you might be missing huge opportunities to grow your following, engage in quality dialogue with your community and make sales.

010 | The Secret to Successful Networking + Business Friendships

010 | The Secret to Successful Networking + Business Friendships

In this episode of the Brand It Girl Podcast, we unlock the secrets to successful networking and business friends for ladybosses who work from home. I used to suffer rather deeply from loneliness and isolation inside my business. I felt like no one understood what I was doing and that they didn’t appreciate how hard I work every single day. It wasn’t until I really started to network and make business relationships that some of these feelings started to go away.

009 | Monetizing Your List

009 | Monetizing Your List

We are bringing back friend to the show, Haley Burkhead from Market Beautifully on this episode of the Brand It Girl Podcast to dive into a hot topic: monetizing your list. The term ‘monetizing your list’ is a bit trendy these days. We hear it a lot, but what does it actually mean and how do you do it? We will be answering all those questions in this episode!

008 | Finding Your Unique Market + Reframing A Mainstream Product

008 | Finding Your Unique Market + Reframing A Mainstream Product

In this episode of the Brand It Girl Podcast, I am bringing on my friend, Jessica Principe, to talk about how she managed to make a dent—and a girly one at that—at a saturated marketplace. Jessica is the genius behind All Girl Shave Club, the subscription box responsible for bringing the words “glamorous” and “shaving” together, and all the fun bits leading to this awesome enterprise.

006 | Leveraging Launch Strategies in Your Business

In this episode of the Brand It Girl Podcast, we will be talking about something that can often feel a bit mysterious, a bit overwhelming and a big bit confusing: launch strategies. Today I am bringing on my friend, Kate Boyd, to talk all thing launch strategies and to teach us how to leverage launch strategies in your business.

Kate is a launch and marketing strategist and we recently met on Instagram where she really caught my attention with her pre-launch strategy. In this episode we look at:

  • What is launching?

  • When you need a launch strategy.

  • The different kinds of launching - soft and hard.

  • Why is a launch strategy important/what can happen when you don’t have a launch strategy

  • The 3 phases of launching.

  • How can we amplify our results and build long-term, ongoing relationships with our community.

Tune in to listen!


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KATE BOYD

Kate is a launch + marketing strategist who helps women building online businesses to make a bigger impact with less hustle by optimizing, automating, and delegating the marketing tasks they don't enjoy. She combines a journalism degree, 3 years of online business experience, and 5+ years in non-profit marketing to help others grow, nurture, and mobilize their tribes so they can have success and have time to enjoy it too.

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