We have all experienced those TV and YouTube ads that have stopped us in our tracks and suddenly we are absorbed in a created world that makes us feel something. We don’t hit mute, we don’t change the channel and we don’t ‘skip to video’ because we are involved in something. Something that we need to see through to the end. Something that we feel connected too. This is the power of stories in selling and attracting your dream client.
Online business can be a little lonely when it’s just you. And you might have particular skills that would be complemented by another entrepreneur. Well in this episode of the Brand It Girl Podcast, I am bringing on Business Besties and now Business Partner’s Britt Hyatt and Kelsey Christine of Launch Your Daydream.
What if I told you that you could be the one holding yourself back from making progress and finally finding success in your business? I know that’s a daunting thought - believe me, I have been on the other end, realising that I was getting in my own way and essentially blocking the abundance and success I was searching for!
You know that feeling when it feels like everyone is buying that new eCourse that could transform your business and change your life? The voices that roll around your head and tell you that if you don’t buy it too, you are missing out on something awesome? That’s FOMO and it impacts ladyboss entrepreneurs every single day.
When it comes to running a successful online business, something you can’t overlook is the importance of keeping your finances in order. I know that if you are anything like me, you’ll be familiar with the feeling of panic when you realise that tax time is just around the corner and you’ve neglected your books for the past 8 months!
When it comes to list building and more specifically, nurturing new leads on your list, we tell ourselves a bunch of lies that paralyse us from generating those leads and moving forward to build high value relationships with our subscribers. Ultimately, these lies lead to massive mistakes and you might be missing huge opportunities to grow your following, engage in quality dialogue with your community and make sales.
In those early stages of business and as we move through the business growth phase, we can really get into the weeds of creating strategies around our business operations. We end up with a social media strategy, a content strategy, an email strategy, a customer experience strategy and so many more and one vital strategy that can get left behind in our website strategy!
I have recently started using a new list building strategy and I have to say, I am seeing some great results and it was a heap of fun to build. I recently built my very first quiz! If you haven’t seen it yet, you can take my what kind of Brand It Girl are you? Quiz here!
In this episode of the Brand It Girl Podcast, we unlock the secrets to successful networking and business friends for ladybosses who work from home. I used to suffer rather deeply from loneliness and isolation inside my business. I felt like no one understood what I was doing and that they didn’t appreciate how hard I work every single day. It wasn’t until I really started to network and make business relationships that some of these feelings started to go away.
We are bringing back friend to the show, Haley Burkhead from Market Beautifully on this episode of the Brand It Girl Podcast to dive into a hot topic: monetizing your list. The term ‘monetizing your list’ is a bit trendy these days. We hear it a lot, but what does it actually mean and how do you do it? We will be answering all those questions in this episode!
In this episode of the Brand It Girl Podcast, I am bringing on my friend, Jessica Principe, to talk about how she managed to make a dent—and a girly one at that—at a saturated marketplace. Jessica is the genius behind All Girl Shave Club, the subscription box responsible for bringing the words “glamorous” and “shaving” together, and all the fun bits leading to this awesome enterprise.
In March 2017 I hosted the Ladyboss Breakthrough Summit. This summit pulled together 20 speakers from around the world to talk all things that impact Ladybosses and gave us the tools to level-up and essentially have a breakthrough in business, branding, blogging, social media, productivity and our all important ladyboss mindset.
In this episode of the Brand It Girl Podcast, we will be talking about something that can often feel a bit mysterious, a bit overwhelming and a big bit confusing: launch strategies. Today I am bringing on my friend, Kate Boyd, to talk all thing launch strategies and to teach us how to leverage launch strategies in your business.
Kate is a launch and marketing strategist and we recently met on Instagram where she really caught my attention with her pre-launch strategy. In this episode we look at:
What is launching?
When you need a launch strategy.
The different kinds of launching - soft and hard.
Why is a launch strategy important/what can happen when you don’t have a launch strategy
The 3 phases of launching.
How can we amplify our results and build long-term, ongoing relationships with our community.
Tune in to listen!
FEEL LIKE WATCHING?
Kate is a launch + marketing strategist who helps women building online businesses to make a bigger impact with less hustle by optimizing, automating, and delegating the marketing tasks they don't enjoy. She combines a journalism degree, 3 years of online business experience, and 5+ years in non-profit marketing to help others grow, nurture, and mobilize their tribes so they can have success and have time to enjoy it too.
In this episode of the Brand It Girl podcast, I am bringing on my friend, Haley Burkhead from Market Beautifully, to talk about three issues that can deeply impact on solopreneurs and online business owners. These are serious issues! And by talking about this stuff my hope is that you won't feel so alone.